{"id":3052,"date":"2026-03-22T20:11:20","date_gmt":"2026-03-22T17:11:20","guid":{"rendered":"https:\/\/gundexia.com\/?p=3052"},"modified":"2026-03-22T20:11:23","modified_gmt":"2026-03-22T17:11:23","slug":"skodadan-turkiye-vurgusu-superb-one-cikiyor","status":"publish","type":"post","link":"https:\/\/gundexia.com\/?p=3052","title":{"rendered":"\u0160koda\u2019dan T\u00fcrkiye Vurgusu: Superb \u00d6ne \u00c7\u0131k\u0131yor"},"content":{"rendered":"\n<p><strong>CEO Klaus Zellmer, Superb modelinin T\u00fcrkiye\u2019de g\u00f6rd\u00fc\u011f\u00fc ilgiyi i\u015faret ederek \u00fcretimin \u00f6nemli b\u00f6l\u00fcm\u00fcn\u00fcn bu pazara ayr\u0131ld\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131.<\/strong><\/p>\n\n\n\n<p>\u00c7ek otomobil \u00fcreticisi \u0160koda, 2025 y\u0131l\u0131nda hem finansal performans hem de sat\u0131\u015f adetleri a\u00e7\u0131s\u0131ndan tarihinin en g\u00fc\u00e7l\u00fc sonu\u00e7lar\u0131na ula\u015ft\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131.<\/p>\n\n\n\n<p>\u015eirketten yap\u0131lan a\u00e7\u0131klamada, gelir ve k\u00e2rl\u0131l\u0131kta t\u00fcm zamanlar\u0131n en y\u00fcksek seviyesinin yakaland\u0131\u011f\u0131, global sat\u0131\u015flarda da alt\u0131 y\u0131l aradan sonra yeniden 1 milyon adedin \u00fczerine \u00e7\u0131k\u0131ld\u0131\u011f\u0131 kaydedildi.<\/p>\n\n\n\n<p>Marka, 2026 y\u0131l\u0131nda tamamen elektrikli model say\u0131s\u0131n\u0131 art\u0131rmay\u0131 ve d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecini h\u0131zland\u0131rmay\u0131 hedefliyor.<\/p>\n\n\n\n<p>\u0160koda Auto CEO\u2019su Klaus Zellmer, markan\u0131n performans\u0131na ili\u015fkin yapt\u0131\u011f\u0131 de\u011ferlendirmelerde, \u015firketin hem finansal sonu\u00e7lar hem de pazar konumu a\u00e7\u0131s\u0131ndan tarihi bir d\u00f6nemde oldu\u011funu vurgulad\u0131.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">&#8220;AVRUPA DI\u015eINDA B\u00dcY\u00dcME KR\u0130T\u0130K HALE GELD\u0130&#8221;<\/h2>\n\n\n\n<p>Zellmer, &#8220;\u0160koda\u2019n\u0131n finansal parametreleri markan\u0131n 130 y\u0131ll\u0131k tarihindeki en iyi seviyeye ula\u015ft\u0131. 2022\u2019de Avrupa\u2019da 10\u2019uncu s\u0131radayd\u0131k. Bug\u00fcn ise ilk 3 i\u00e7indeyiz. Ayn\u0131 zamanda 1 milyon adetlik \u00fcretim ve sat\u0131\u015f e\u015fi\u011fini de geride b\u0131rakt\u0131k&#8221; dedi.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/im.haberturk.com\/2026\/03\/21\/3871340_40c191462e2cd835382f5d98c5ef328d.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Avrupa\u2019da \u0160koda&#8217;n\u0131n y\u00fckselen bir konumda oldu\u011funu belirten Zellmer, &#8220;Yaln\u0131zca Avrupa\u2019ya ba\u011fl\u0131 bir b\u00fcy\u00fcme modeliyle ilerlemiyoruz ve i\u015f modelinin ikinci aya\u011f\u0131 olarak Avrupa d\u0131\u015f\u0131ndaki pazarlarda da g\u00fc\u00e7leniyoruz. \u0160koda, Avrupa d\u0131\u015f\u0131nda Hindistan, Vietnam, G\u00fcneydo\u011fu Asya, Kuzey Afrika ve Orta Do\u011fu\u2019da b\u00fcy\u00fcmesini s\u00fcrd\u00fcr\u00fcyor. Avrupa pazar\u0131nda art\u0131k do\u011fal bir b\u00fcy\u00fcme s\u0131n\u0131r\u0131 g\u00f6r\u00fcnmeye ba\u015flad\u0131 ve burada y\u0131ll\u0131k yeni ara\u00e7 sat\u0131\u015flar\u0131n\u0131n 12-13 milyon adet band\u0131n\u0131n \u00fczerine \u00e7\u0131kmas\u0131n\u0131 beklemiyoruz. Mevcut tabloda pazar pay\u0131n\u0131 daha da art\u0131rmak giderek zorla\u015f\u0131yor ve bu nedenle Avrupa d\u0131\u015f\u0131ndaki b\u00fcy\u00fcme daha kritik hale geldi&#8221; dedi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">&#8220;SUPERB \u00dcRET\u0130M\u0130N\u0130N YARISI T\u00dcRK\u0130YE&#8217;YE G\u00d6NDER\u0130L\u0130YOR&#8221;<\/h2>\n\n\n\n<p>\u0160koda Auto CEO\u2019su Klaus Zellmer\u2019in a\u00e7\u0131klamalar\u0131nda T\u00fcrkiye\u2019ye y\u00f6nelik vurgular da dikkat \u00e7ekti.<\/p>\n\n\n\n<p>Zellmer, \u0160koda\u2019n\u0131n son 15 y\u0131lda \u00f6nemli \u00f6l\u00e7\u00fcde de\u011fi\u015fti\u011fini ve bunun m\u00fc\u015fteri profiline de yans\u0131d\u0131\u011f\u0131n\u0131 s\u00f6yleyerek, &#8220;Avrupa\u2019da bug\u00fcn 3\u2019\u00fcnc\u00fc s\u0131raya y\u00fckselen markan\u0131n b\u00fcy\u00fcme kayna\u011f\u0131, ge\u00e7mi\u015fte \u0160koda\u2019ya y\u00f6nelmesi beklenmeyen m\u00fc\u015fteri gruplar\u0131ndan geliyor. \u00d6zellikle elektrikli ara\u00e7 taraf\u0131nda m\u00fc\u015fteri profili ciddi bi\u00e7imde de\u011fi\u015fti. T\u00fcrkiye \u00f6zelinde Y\u00fcce Auto ve bayi a\u011f\u0131, m\u00fc\u015fteri ilgisi ve memnuniyeti a\u00e7\u0131s\u0131ndan \u00e7ok g\u00fc\u00e7l\u00fc bir performans g\u00f6steriyor. Evet, m\u00fc\u015fterilerimiz h\u00e2l\u00e2 fiyat-fayda dengesine bak\u0131yor, ama art\u0131k \u00e7ok daha farkl\u0131 markalardan bize geliyorlar&#8221; dedi.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/im.haberturk.com\/2026\/03\/21\/3871340_d22e2c0f5cc66bc0ea532b80d6fcd9d3.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Zellmer\u2019in T\u00fcrkiye pazar\u0131na dair en dikkat \u00e7ekici mesajlardan biri ise Superb sedan hakk\u0131nda geldi.<\/p>\n\n\n\n<p>\u0160koda Auto CEO\u2019su Klaus Zellmer, &#8220;Superb sedan \u00fcretiminin yar\u0131s\u0131 T\u00fcrkiye\u2019ye g\u00f6nderiliyor. Bu ara\u00e7 adeta T\u00fcrkiye i\u00e7in geli\u015ftirildi ve \u00fcretiliyor. Bunu ger\u00e7ekten takdir ediyoruz. Ayr\u0131ca, k\u00fcresel \u00f6l\u00e7ekte SUV tipi ara\u00e7lara, daha geni\u015f anlamda crossover\u2019lara do\u011fru \u00e7ok net bir y\u00f6nelim var. Ayn\u0131 zamanda ise h\u00e2lihaz\u0131rda lider oldu\u011fumuz alanlarda, \u00f6rne\u011fin Octavia ve station wagon g\u00f6vde tipinde, konumumuzu korumaya ve g\u00fc\u00e7lendirmeye \u00e7al\u0131\u015f\u0131yoruz&#8221; ifadelerini kulland\u0131.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">KAROQ \u0130\u00c7\u0130N YEN\u0130 NES\u0130L GEL\u0130\u015eT\u0130R\u0130YOR<\/h2>\n\n\n\n<p>\u0160koda Auto CEO\u2019su Klaus Zellmer&#8217;in verdi\u011fi bilgiye g\u00f6re, Octavia modelinde 1.5 litrelik tam hibrit motoru sunmaya haz\u0131rlanan marka, Karoq i\u00e7in ise tamamen yeni nesil bir ara\u00e7 geli\u015ftiriyor.<\/p>\n\n\n\n<p>Bu otomobilin gelecek y\u0131l\u0131n sonunda tan\u0131t\u0131lmas\u0131 ve 2028 y\u0131l\u0131nda sat\u0131\u015fa sunulmas\u0131 hedefleniyor.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.haberturk.com\/skoda-ceo-su-zellmer-superb-adeta-turkiye-icin-gelistirildi-3871340-ekonomi\">https:\/\/www.haberturk.com\/skoda-ceo-su-zellmer-superb-adeta-turkiye-icin-gelistirildi-3871340-ekonomi<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>CEO Klaus Zellmer, Superb modelinin T\u00fcrkiye\u2019de g\u00f6rd\u00fc\u011f\u00fc ilgiyi i\u015faret ederek \u00fcretimin \u00f6nemli b\u00f6l\u00fcm\u00fcn\u00fcn bu pazara ayr\u0131ld\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131. \u00c7ek otomobil \u00fcreticisi \u0160koda, 2025 y\u0131l\u0131nda hem finansal performans hem de sat\u0131\u015f adetleri a\u00e7\u0131s\u0131ndan tarihinin en g\u00fc\u00e7l\u00fc sonu\u00e7lar\u0131na ula\u015ft\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131. \u015eirketten yap\u0131lan a\u00e7\u0131klamada, gelir ve k\u00e2rl\u0131l\u0131kta t\u00fcm zamanlar\u0131n en y\u00fcksek seviyesinin yakaland\u0131\u011f\u0131, global sat\u0131\u015flarda da alt\u0131 y\u0131l aradan [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3053,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3052","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-otomobil"],"jetpack_featured_media_url":"https:\/\/gundexia.com\/wp-content\/uploads\/2026\/03\/960x540-38.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/gundexia.com\/index.php?rest_route=\/wp\/v2\/posts\/3052","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gundexia.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gundexia.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gundexia.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/gundexia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3052"}],"version-history":[{"count":1,"href":"https:\/\/gundexia.com\/index.php?rest_route=\/wp\/v2\/posts\/3052\/revisions"}],"predecessor-version":[{"id":3054,"href":"https:\/\/gundexia.com\/index.php?rest_route=\/wp\/v2\/posts\/3052\/revisions\/3054"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gundexia.com\/index.php?rest_route=\/wp\/v2\/media\/3053"}],"wp:attachment":[{"href":"https:\/\/gundexia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3052"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gundexia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3052"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gundexia.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3052"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}